Zooey Deschanel, Sophia Rossi, and Molly McAleer
Identity, Web, Development, Apparel, Icons
We were thrilled when HelloGiggles founders, actress/musician Zooey Deschanel, producer Sophia Rossi and writer/internet sensation Molly McAleer, approached Hum Creative with their idea for a new female-centric website.
“They helped create our essence and voice through their creativity. Hum Creative did more than design our website, they designed our child. Hum is our dream partner.”
—Sophia Rossi, HelloGiggles
We began with branding that would appeal to the HelloGiggles audience and built a website that could house large amounts of daily content while also functional for advertisers. We’ve since created merchandise and continue to work with the amazing HelloGiggles team to extend their brand.
HelloGiggles was recognized by the 16th Annual Webby Awards and has become the ultimate entertainment destination for smart, independent and creative females. It’s become a favorite entertainment destination for Hum Creative too!